A refreshingly unique and passionate writer with a flair for digital marketing, social media strategy, thought leadership, content curation and creation. I believe in working hard and playing harder. I am seeking a creative and innovative search marketing, content strategy or social media management position.
Social Media Manager
Lead Media Partners – May 2012 to September 2013
Social media manager and online community manager for DegreeSearch.org, a website that provides resources to students who are looking to return to college. I managed the brand’s online reputation and interacted with our followers, including students, education enthusiasts, and the higher education community on social media. I led the content strategies for the DegreeSearch blog, wrote 70% of the content for the site, and provided guest blog outreach. I was the public face of the company on Facebook, Twitter, Pinterest, LinkedIn, and Google+. In June 2013, my focus was shifted to social media strategy for the public launch of a new site, www.croovy.com.
Social Media Club of Salt Lake City – April 2012 to present
I serve on the leadership board of Social Media Club of Salt Lake City, acting as secretary/treasurer. I assist with promotions, event planning, social media outreach, blogging, and managing the finances of the organization.
Search Engine Optimization Specialist
SEO.com – December 2010 to May 2012
I acted as a search engine optimization specialist and copywriter. I was involved with projects for clients including, keyword research, competitor analysis, guest blog outreach, and linkbuilding. I focused my efforts at SEO.com through content editing, keyword optimized copywriting, content curation, and sharing client content over social media.
Publisher and Social Media Strategist
Cute Culture Chick -January 2007 to present
I began blogging in 2002, and decided in 2007 to use blogging as a platform for professional communication. I maintain www.cuteculturechick.com and www.beautyandthebypass.com, and offer blogging and social media consulting on a freelance basis.
Brigham Young University Idaho – Associate Degree in Language and Letters
Emphasis in humanities – graduated with honors 2000
University of Utah – Coursework toward Bachelor Degree in Business Management
• Active participation, advertising strategy, and community management on the following social media platforms:
• Microsoft Word, Excel, PowerPoint, and all equivalent programs in Google Docs
• Publishing on WordPress, Blogger, Tumblr, and other blogging platforms
• Technical writing, editing, search engine optimized copywriting, and keyword research
• Public speaking and training for topics related to social media and search engine optimization
• Google Analytics, Google Webmaster Tools, Google Authorship